Tuesday, November 11, 2014

Encourage Your Patients to Use Their Dental Benefits by the End of the Year

Another year is winding down and, as you know, most insurance companies require your patients to meet new deductibles every January 1st. If your patients wait for too much longer to schedule their next hygiene appointment or dental work that they may have been putting off, they risk losing the balance of their 2014 dental benefits. Waiting until 2015 also means starting over with paying a new deductible.

They have earned their dental benefits – why not encourage them to use their benefits in 2014 before they lose them?

Send a Simple Dental Benefits Reminder

How can your dental office remind patients to use their 2014 dental benefits before December 31, 2014? A simple letter, email or postcard can be just the reminder that your patients need. By doing so, you can proactively remind your patients to use their remaining 2014 dental benefits now and schedule any incomplete dental treatments, missed preventative appointments or additional new treatments they may have been delaying.

If they require extensive dental work, they can effectively “double” the benefits by completing some of the treatment in 2014 and the rest in 2015. In today’s changing insurance climate, it’s always a good idea for your patients to take advantage of their benefits while they are certain.

Example Dental Benefits Reminder

To get you started, we have provided an example dental benefits reminder below to use as an email, letter or postcard.

«DATE»

«FIRS TNAME» «LAST NAME» 
«ADDRESS»
«CITY», «STATE» «ZIP»  


Dear «FIRST NAME»,

I hope this letter finds you well. It is so hard to believe that fall is here. The air is getting crisp and cool, the leaves are falling and the holidays are just around the corner. 2014 will be over before you know it.

Our records indicate that you have remaining insurance benefits that are available to you this year. I would like to take this opportunity to encourage you to complete any dental treatment you may have delayed before the end of the year. As you know, most insurance benefits expire at the end of December - they do not usually roll over! At the beginning of the year, you will gain a new yearly supplement, but the unused benefits of the previous year are nothing more than lost money that could have been applied to your care. We have had a few tough years in the great state of Michigan and I have found we all are trying to maximize the use of our funds. I would like to extend to you a special pre-holiday offer of applying a 10% courtesy discount on the out of pocket expense. 

Call us today and we will prepare a quick analysis to determine how your benefits can be best utilized to allow you the maximum benefit provided by your plan. The schedules will be limited due to the upcoming holidays so we respectfully request that you book your appointments as soon as possible. 

Please call with any questions you may have. I look forward to seeing you before the New Year. 

Your partner in dental health.

Sincerely,


«PROVIDER NAME»

1 comment:

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